While Southern Europe struggles with extreme heat – with temperatures reaching 44°C in Rome, closed tourist attractions, and empty streets during the hottest hours, not to mention locals wanting to reduce tourist numbers – the international travel trend "coolcation" has...
For decades, the world has been speeding up—faster trains, quicker flights, and the constant hum of online connectivity. Yet amidst this perpetual rush, a growing number of travelers are embracing the exact opposite: slow travel. Far from being just another...
"In a world moving increasingly faster, slowcation emerges as a counter-movement to speed culture," states the European Journal of Modern Tourism (2024). This isn't just another travel trend; it represents a fundamental shift in how we relate to leisure time...
Travel does not have to be synonymous with overconsumption and disposable experiences. As climate issues and the survival of local communities become increasingly critical, a new movement is emerging: regenerative tourism. This model goes beyond traditional sustainability by not only...
The weathered wooden walls of Sweden's mountain stations stand as silent witnesses to generations of hikers and skiers. They tell stories of people seeking the mountains' tranquility and pure air. When the Swedish Tourist Association (STF) announced changes in the...
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